Lane is the CEO of LaneTerralever, one of the largest and longest established advertising agencies in the Southwest. He supervises highly successful advertising programs for numerous high-profile clients and dedicates hours of service volunteering on the boards of some of the city’s most influential organizations.
Biggest challenge: “Having our largest client (an airline) file bankruptcy shortly after the 9-11 events and leaving us with a substantial accounts receivable. Although we were never paid by the client, we in good faith negotiated acceptable terms with all the media vendors and preserved our relationships and our reputation.”
Best advice to offer: “Remember, your circumstances are always temporary; however your character lasts forever.”
Best accomplishment: “I am proud that our firm has thrived in this community for more than 50 years by providing people a positive atmosphere in which to achieve their professional goals, while delivering business building results for our clients each and every day.”