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Maracay Invests $4M in Arizona Living Collection

Maracay Homes unveiled a new generation of home designs comprised of forty-six entirely new plans organized into eight separate series as part of their New Arizona Living Collection.  A result of over $4 million in investment and more than two years of research and market observation, the new designs address the unique needs, preferences and lifestyles of the post-recession Arizona homebuyer.

“With the New Arizona Living Collection, Maracay Homes has taken a fresh approach to home design for Arizona,” said Andy Warren, President and CEO at Maracay Homes. “The plans not only keep pace with current lifestyle trends, they anticipate home owner experiences and preferences in 2013 and beyond.”

Building on the customization that Maracay Homes’ FlexDesign® program already provides, the New Arizona Living Collection is a mix of housing choices and amenities designed to attract buyers across all demographics.

“The unique new features of the New Arizona Living Collection homes are so intuitive home buyers may wonder how they previously lived in homes without them,” Warren said.   Features like an “owner’s entry”—with cubbies for personal items and a technology station for docking cell phones and electronic devices—replace the traditional laundry room entrance through the garage. Most laundry rooms have moved from the garage entrance to behind the master closet. A secret passageway allows homeowners to access the laundry room from the master closet, creating a more efficient way to manage laundry and housekeeping needs.

Generation suites have been added for multi-generational households. Expansive bonus rooms provide space for the hobbyist. Large islands are at the heart of open kitchens designed for connectivity and socializing. In lieu of formal dining rooms or home theaters are flexible working nooks, serving as a casual home office or study room. Jack-n-Jill Baths are convenient for family’s growing needs.  Outdoor living rooms integrate nature into the home, expanding everyday living spaces beyond the four walls. Spa-like master bathrooms elevate homes from simple to sophisticated.

Six architectural styles celebrate Arizona influences with Spanish, Mission, Hacienda, Prairie, Craftsman and Italiante design themes. Exterior design details such as front courtyards or wrap-around porches provide a varied streetscape not dominated by a front wall or garage door.  Architectural details are not dedicated to front elevations only. Rear roof designs create a diverse rear-elevation yard-scape.

In addition to innovative features and appealing aesthetics, Maracay Homes’ LivingSmart® program, offering the latest energy-efficient technologies and sustainable building practices, is incorporated into these new plans. These design elements, components and appliances offer the latest in comfort and performance as well as cost savings.

Maracay Homes employed a consumer-centric, multi-faceted approach to the design. Through dialogue with customers, input from sales associates and interviews with post-recession homebuyers, Maracay Homes understood the consumer needs first and then translated the ideas architecturally to create innovative and functional space arrangements.

“In the post-recession housing market, consumers are seeking as much value as they can afford while maintaining the ability to have choices in their home design preferences. The New Arizona Living Collection demonstrates Maracay Homes’ grasp of specifically how Arizona buyers want to live now, in a post recession world,” Warren said. “More than just a place to spend time, they desire a home that effortlessly conforms to and even improves their lifestyle. They demand convenience, connectivity, affordability and work/life balance. They also want their home to match with our indoor-outdoor Arizona-style of living. And they want their homes to be beautiful!”
Maracay Homes developed the New Arizona Living Collection in partnership with two award-winning, national architecture firms, BSB Design and D33 Design.

The New Arizona Living Collection home plans are debuting at Maracay Homes’ new communities opening this year including Vaquero Ranch & Artesian Ranch in Chandler, Lyon’s Gate and Bridges in Gilbert, Eastmark in Mesa, Montelena and Villagio in Queen Creek, Los Vientos & Calderra at Palm Valley in Goodyear, and The Reserve in Peoria.  Visit www.maracayhomes.com for more information.