Looking for the best online betting sites? BetZillion has curated a list of the top platforms, ensuring that you can bet with confidence. If you want to play it safe and choose reliable, secure sites, these are the bookmakers to consider.


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Why bettors trust Betzillion

BetZillion is a trusted online platform established in 2020 that provides expert reviews and recommendations of bookmakers, helping bettors make informed decisions when choosing where to place their bets. Focused on transparency and integrity, BetZillion evaluates online betting sites based on critical factors such as licensing, security, user experience, payment methods, and customer support. By offering unbiased insights and up-to-date information on the latest promotions, betting markets, and strategies, BetZillion ensures bettors have access to reliable and high-quality platforms. Bettors trust BetZillion for its commitment to responsible gambling, security, and its dedication to helping users find the best betting sites suited to their needs. A user review on Trustpilot says:

“This is a treasure trove for sports enthusiasts like me. Whether I’m betting on tennis, basketball, or exploring new markets like horse racing, the site has all the information I need. Their commitment to responsible gambling and user experience sets them apart from other betting sites.”

This review highlights the trust BetZillion has earned from its users for its comprehensive information and focus on user safety.

Top 10 bookmakers reviewed by BetZillion

Photo from Pixabay.
  • LeoVegas – Best for Mobile Betting
  • 888Sport – Best for Football Betting
  • Paddy Power – Best for Promotions and Bonuses
  • Unibet – Best for Tennis and Multi-Sport Markets
  • Coral – Best for Football and Live Betting
  • William Hill – Best for Variety of Markets
  • Betway – Best for eSports Betting
  • Betfair – Best for Exchange Betting
  • BetVictor – Best for Horse Racing
  • MyStake – Best for Cryptocurrency Betting

LeoVegas – best for mobile betting

LeoVegas has earned a strong reputation as the best bookmaker for mobile betting, providing an award-winning app that offers a seamless, intuitive, and fast experience across a variety of sports. The platform is fully optimized for mobile devices, allowing users to easily navigate through different sports markets, place live bets, and access promotions on the go. LeoVegas covers over 35 sports, including popular options like football, horse racing, rugby, and eSports, and offers competitive odds. The bookmaker also provides live streaming and in-play betting for a more interactive experience, making it a top choice for mobile bettors who want flexibility without compromising on quality.

Welcome bonus

LeoVegas offers an enticing welcome bonus for new users, which typically includes a deposit match and free spins. For example, new players can receive 50 free spins after depositing as little as $10, providing them an opportunity to try out their favorite slots and other casino games. Additionally, LeoVegas often provides no-deposit bonus offers, which allow bettors to explore the platform without having to make an initial deposit. The process to claim the bonus is simple, and there’s no need to enter bonus codes, as they can be accessed through the “My Offers” page within the user account. This welcoming offer provides bettors a great introduction to LeoVegas’ betting platform, with the bonus available to use on both sports and casino games.

Markets and odds

LeoVegas offers more than 35 sports, including football, horse racing, rugby, basketball, and tennis. Each sport features a wide array of betting markets, providing bettors with numerous options to place their wagers. LeoVegas excels in football betting, offering odds on top leagues like the Premier League and La Liga. Their competitive odds include an average payout of 95% across various sports, and for major football events, the payout increases to 96%. The bookmaker also provides a strong selection of in-play betting options, allowing bettors to place live bets with real-time odds.

888Sport – best for football betting

888Sport is renowned for its comprehensive football betting options, making it the go-to bookmaker for football enthusiasts. Offering over 200 markets for high-profile football matches, including the Premier League, La Liga, and Champions League, 888Sport ensures bettors have a wide range of betting choices such as 1×2, total goals, and first goalscorer. In addition to pre-match betting, 888Sport also excels in live betting, providing real-time odds during games. The bookmaker’s odds are highly competitive, with an average margin of 6.9%, making it a preferred choice for bettors looking for value in football markets. With additional sports like tennis, cricket, and horse racing, 888Sport offers a complete betting experience for fans of multiple sports.

Welcome bonus

888Sport offers a strong welcome bonus for new users, giving them the chance to receive $30 in free bets after placing a $10 qualifying bet. The free bets are split into three $10 tokens, which can be used across various sports markets, allowing new bettors to explore a wide range of options without financial risk. This bonus is a great way for bettors to dive into 888Sport’s diverse offering, from football and horse racing to tennis and basketball. The terms are clear, and once the initial deposit and qualifying bet are made, the free bet tokens are awarded instantly, enhancing the overall user experience from the moment you sign up.

Markets and odds

888Sport covers over 25 sports, with a strong emphasis on football. They provide more than 200 betting markets for high-profile football matches, including 1×2, total goals, correct score, and first goalscorer. 888Sport’s odds are competitive, with an average margin of 6.9% across all sports. Football betting has a margin of 5.95%, and tennis comes in at 5.60%, making 888Sport one of the better options for bettors seeking value. In addition to football, 888Sport offers solid markets for horse racing, cricket, and tennis, ensuring a broad range of options for bettors.

Paddy Power – best for promotions and bonuses

Paddy Power is famous for its creative and generous promotions and bonuses, making it a popular choice for bettors seeking added value. Known for offering money-back specials, free bet offers, and enhanced odds, Paddy Power regularly provides promotions that cater to both new and returning customers. Their welcome offer typically includes a $10 bet and $30 in free bets, allowing new users to start with extra funds. Paddy Power covers a wide range of sports, with a particular focus on football and horse racing, providing extensive markets and competitive odds. The bookmaker also offers live betting and various other sports, along with fun promotions like accumulator boosts, ensuring bettors always get the most value from their wagers.

Welcome bonus

Paddy Power is known for its attractive and generous welcome bonuses. New users can take advantage of a $10 bet to receive $30 in free bets. This bonus structure makes it easy for beginners to get started with extra funds to explore the site’s diverse markets. Additionally, Paddy Power often offers unique promotions such as money-back specials, which allow users to place risk-free bets on selected markets. The free bet bonus is ideal for those who enjoy betting on football, horse racing, or other sports. The bonus is typically credited shortly after the qualifying bet is placed, with winnings from the free bets paid as cash once the wagering requirements are met.

Markets and odds

Paddy Power covers more than 25 sports, with a particular strength in football and horse racing. For football, they offer over 200 markets, including 1×2, total goals, correct score, and first goalscorer. Paddy Power’s odds are competitive, particularly for football and horse racing. In addition to traditional sports, the bookmaker also provides betting options for tennis, cricket, and golf. Their live betting feature is popular, and they regularly offer bet boosts and other promotions to enhance the betting experience.

Unibet – best for tennis and multi-sport markets

Unibet has become a standout bookmaker for tennis and multi-sport markets, offering a comprehensive betting experience across a wide variety of sports. With major tennis tournaments such as Wimbledon and the US Open, Unibet provides extensive markets, including match winners, set betting, and player performance. In addition to tennis, Unibet covers a broad range of sports like football, basketball, eSports, and golf, catering to bettors who enjoy diversity in their betting options. The bookmaker provides live streaming and in-play betting, enhancing the experience for fans of live sports. Unibet’s odds are competitive, and it also offers features like cash-out options, odds boosts, and a seamless user interface, making it an excellent choice for multi-sport bettors.

Welcome bonus

Unibet offers an appealing welcome bonus that includes up to $40 money back if your first bet loses, along with an additional $10 to play at the casino, free spins, or for table games. This bonus allows new customers to explore both the sportsbook and the casino section of Unibet. The money-back offer provides bettors with a second chance if their initial wager doesn’t go as planned, reducing the risk of their first bet. This welcoming bonus is perfect for bettors who want to explore a range of betting options, including football, tennis, basketball, and eSports, and also experience Unibet’s popular casino games.

Markets and odds

Unibet offers an extensive selection of sports markets, with a particular focus on tennis. They cover major tennis tournaments and offer a wide array of betting options, including match winners, set betting, and player performance. Additionally, Unibet provides live betting options for real-time wagers, especially in football, basketball, and eSports. The bookmaker is known for offering competitive odds across multiple sports, including football, where they consistently offer value for both pre-match and in-play betting.

Coral – best for football and live betting

Coral stands out as one of the best bookmakers for football and live betting, offering comprehensive coverage of top football leagues like the Premier League, La Liga, and Champions League. Coral provides a wide variety of football betting markets, including 1×2, over/under goals, correct score, and player-specific bets. In addition to pre-match betting, Coral excels in live betting, offering real-time odds and a dynamic betting experience for bettors who enjoy placing wagers during ongoing matches. With a strong emphasis on football, Coral also offers betting options for other sports such as horse racing, tennis, and basketball, all with competitive odds. The bookmaker’s promotions, such as bet boosts and enhanced odds, further enhance the overall value for bettors.

Welcome bonus

Coral offers a competitive welcome bonus to new customers. Upon signing up, users can receive $20 in free bets after placing a $5 qualifying bet on any horse racing market. The minimum odds requirement for the qualifying bet is 1/2 or greater, ensuring that new bettors have access to a range of events. This offer is a fantastic way to get started, especially for those who are interested in horse racing. Coral’s welcome bonus is a simple and transparent offer, allowing users to quickly access their free bets and begin exploring the bookmaker’s wide range of betting options in football, tennis, basketball, and other popular sports.

Markets and odds

Coral offers a wide range of sports markets, with a strong emphasis on football and live betting. The bookmaker covers major football leagues like the Premier League and Champions League, offering markets such as 1×2, over/under goals, correct score, and player-specific bets. Coral’s odds are competitive, particularly for live betting, where they provide real-time odds on matches as they unfold. In addition to football, Coral provides betting options for horse racing, tennis, and basketball, ensuring that there’s something for every bettor.

How BetZillion helps bettors choose the right platform

BetZillion is dedicated to helping bettors find the best online betting platforms by providing detailed, unbiased reviews and expert recommendations. The platform carefully evaluates bookmakers across multiple criteria to ensure that only the most reliable, secure, and user-friendly sites are featured. Some of the key factors BetZillion considers include:

  • Licensing and Regulation: BetZillion prioritizes bookmakers that are licensed by reputable authorities like the UK Gambling Commission or Malta Gaming Authority, ensuring that they operate legally and follow industry standards for fairness and security.
  • User Experience: BetZillion assesses the ease of navigation, the functionality of the site, and its mobile compatibility. A seamless, intuitive interface is crucial for a positive betting experience, and BetZillion ensures that the platforms it recommends are easy to use for bettors of all experience levels.
  • Payment Options and Security: Bettors rely on secure, efficient payment methods to deposit and withdraw funds. BetZillion reviews the payment options each bookmaker offers, evaluating factors such as transaction speed, security protocols (e.g., SSL encryption), and the availability of options like e-wallets, bank transfers, and cryptocurrencies.
  • Customer Support: Responsive and accessible customer service is essential, and BetZillion evaluates the availability and quality of support provided by each bookmaker. Whether it’s via live chat, email, or phone, BetZillion ensures that users have reliable access to help when needed.
  • Betting Markets and Odds: BetZillion focuses on the variety of sports and markets offered, making sure that platforms provide competitive odds across a wide range of popular sports, including football, basketball, eSports, tennis, and horse racing. Additionally, the platform considers niche markets and betting types that may appeal to specialized bettors.
  • Bonuses and Promotions: BetZillion reviews the welcome bonuses, free bet offers, and ongoing promotions provided by bookmakers, ensuring that they are fair, clearly explained, and accessible. Bettors can benefit from these offers to increase their potential winnings and overall betting experience.

By analyzing these factors, BetZillion helps bettors select bookmakers that meet their specific preferences, whether they’re interested in football betting, eSports, mobile betting, or live betting. The site provides expert guidance and recommendations, ensuring that bettors can confidently choose reliable and trustworthy platforms for a secure and enjoyable betting experience.

Popular sports covered by top bookmakers

Fans attending sporting events in Arizona. (File photo by Kevin Jimenez, Cronkite News)

Top bookmakers cover a wide range of popular sports to appeal to a broad audience. Some of the most widely offered sports include:

  • Football: Major leagues such as the Premier League, La Liga, and Serie A, as well as international tournaments like the FIFA World Cup and UEFA Champions League.
  • Horse Racing: Prestigious events like the Grand National, Royal Ascot, and Kentucky Derby.
  • Tennis: Grand Slam events like Wimbledon and the US Open.
  • Basketball: The NBA, as well as international basketball leagues.
  • Cricket: High-profile events like the ICC World Cup and the Indian Premier League.
  • eSports: Popular games such as League of Legends, Dota 2, and Counter-Strike.
  • Golf: Major tournaments like The Masters and the US Open.

Top bookmakers not only provide a wide selection of betting markets for these sports but also offer competitive odds, live betting options, and in some cases, live streaming for key events.

Best sign-up bonuses for new users

Sign-up bonuses are one of the most popular ways for bookmakers to attract new customers. BetZillion carefully reviews and highlights the best welcome bonuses to ensure that bettors can make the most of these valuable offers. Sign-up bonuses not only give bettors extra funds to wager but also offer an opportunity to explore the bookmaker’s platform risk-free. BetZillion explains the various types of sign-up bonuses, along with the terms and conditions that accompany them, so bettors can take full advantage of these promotions. Below are the most common types of sign-up bonuses:

1. Deposit match bonuses

Deposit match bonuses are among the most common and generous sign-up offers. Typically, a bookmaker will offer a 100% match on a new user’s first deposit up to a specified amount. For example, if a bettor deposits $100, the bookmaker would match it with another $100, giving the user $200 in total to bet with. These bonuses effectively double the bettor’s initial bankroll, providing them with more opportunities to place wagers. BetZillion highlights the best deposit match bonuses and explains the minimum deposit requirements, as well as any wagering requirements (such as how many times the bonus must be wagered before it can be withdrawn).

2. Free bets

Free bets are another popular form of sign-up bonus. A bookmaker might offer a free bet to new users once they place a qualifying bet. For example, a bettor might need to wager a specific amount (e.g., $10) to receive a free bet worth a fixed amount (e.g., $20). This is an excellent way for new bettors to try out the platform without risking their own money. Free bets can be used on a variety of markets, depending on the bookmaker’s terms. BetZillion reviews these offers, making sure to explain the minimum odds and market restrictions that may apply to the free bet.

3. No deposit bonuses

No deposit bonuses are among the most attractive offers for new users, as they allow bettors to receive a bonus without making an initial deposit. These bonuses are typically smaller in value (e.g., $5 or $10), but they provide a great opportunity to test the platform without any financial commitment. Since no deposit is required, these bonuses are particularly appealing to those who are new to betting and want to explore a bookmaker’s features. BetZillion provides detailed information on how to claim these bonuses, the wagering requirements, and any time limits on the bonus usage.

Best payment options for BetZillion bettors

Selecting the right payment method is crucial for bettors, as it ensures a secure, efficient, and smooth deposit and withdrawal process. BetZillion evaluates the most popular and reliable payment options available at top bookmakers to help bettors choose the best platforms. Below are some of the key payment methods that BetZillion reviews and ranks based on speed, security, and accessibility:

Payment MethodDescriptionAdvantagesDisadvantages
Credit & Debit CardsVisa, MasterCard, and other major cards are widely accepted by most bookmakers.Fast deposits; widely accepted; easy to use.Slower withdrawals (2-5 days); may have higher fees.
E-walletsServices like PayPal, Skrill, and Neteller offer fast, secure transactions.Instant deposits & withdrawals; low fees.Not all sites accept e-wallets for withdrawals.
CryptocurrencyBitcoin, Ethereum, and other cryptocurrencies offer decentralized payment methods.Fast transactions; low fees; anonymity.Volatile value; limited acceptance.
Bank TransfersTraditional bank transfers for deposits and withdrawals directly from your bank account.Secure; good for large transactions.Slow processing (3-7 days); may have high fees.
Prepaid CardsCards like Paysafecard allow users to deposit funds without linking to a bank account.Anonymous; easy to control spending.No withdrawals; must be spent in full or transferred.
Mobile Payment MethodsMobile payment services like Apple Pay, Google Pay, and Samsung Pay offer fast payments.Fast deposits; secure; easy to use.Limited withdrawal options at some bookmakers.
Cheque PaymentsSome bookmakers accept cheques for withdrawals.Secure; regulated.Slow processing (5-10 days); rarely accepted.
Direct Bank Transfer (BACS)Direct bank transfers through BACS for deposits and withdrawals.Reliable and secure.Slow (3-5 days); not always available for deposits.

BetZillion reviews each bookmaker’s available payment methods, ensuring bettors can choose a platform that offers the best options in terms of speed, security, and fees. Whether you prioritize instant withdrawals, low fees, or anonymity, BetZillion’s reviews guide you to the most suitable bookmaker based on your needs.

Overall ranking and why BetZillion bookmakers stand out

BetZillion’s overall ranking of the best bookmakers is based on a thorough evaluation of key factors such as licensing, user experience, payment options, odds competitiveness, and customer support. The bookmakers that stand out in BetZillion’s rankings are those that offer a combination of strong security, a wide range of betting markets, competitive odds, and attractive bonuses. These platforms provide a seamless and user-friendly experience, ensuring that bettors can easily navigate the site and place bets. Additionally, top bookmakers offer fast, secure payment methods, reliable customer service, and regular promotions, making them the go-to choice for bettors who prioritize quality and reliability. BetZillion ensures that these bookmakers stand out by consistently meeting high standards for performance and customer satisfaction.