With a growing number of jurisdictions around the world adopting a lenient stance on online gambling or establishing fully regulated markets, the competition in the iGaming space has gotten quite intense and, if predictions are correct, it’s about to become even fiercer. According to the latest statistics, the online gambling market is expected to reach an estimated value of $160 billion by 2030, as the number of providers and players continues to increase.

So, it’s only normal for the companies that operate in this fast-paced and highly competitive environment to do everything in their power to draw in more players and turn them into loyal customers. One of the most widely used and effective methods that casino providers employ to make their platforms more enticing to users is offering different types of bonuses, promotions and rewards. As casino experts at GamblingInformation.com explain, this simple tactic can provide operators with a huge strategic edge when applied correctly.

The best way to truly understand the impact that casino bonuses and rewards can have is to see them in action and experience them firsthand. The second-best (and safer) option is to analyze how reputable casino operators make use of these features to enhance their offering and earn a market advantage – and Stake’s VIP Program just happens to be an excellent case study in this regard. So, let’s take a closer look at how this program works and what it entails. 


DEEPER DIVE: 10 amazing rooftop bars with a view in Arizona

INDUSTRY INSIGHTS: Want more news like this? Get our free newsletter here


Stake and its VIP Program at a glance

Launched in 2027, Stake is a licensed Curaçao-based gambling platform that has quickly risen to the top of the online casino industry thanks to its innovative approach and ingenious marketing strategy. Unlike the average gambling sites, where players can make deposits and withdrawals only in fiat, Stake prioritizes crypto as a payment method, a feature that appeals to the growing demographic of tech-savvy individuals.

The generous gaming library it offers, ranging from classic casino games like slots, blackjack and roulette to sports betting, makes Stake an attractive option for players with different tastes and preferences, which further expands the platform’s user base.  

Moreover, the casino invests heavily in marketing, focusing particularly on creating content for social media, where Stake runs high-impact campaigns. Partnerships with celebrities and influencers like Drake, Adin Ross, Trainwreckstv, or SteveWillDoIt are also part of the operator’s social media dominance plan, which so far seems to have worked impeccably.

All these aspects have helped Stake establish a notable international presence, making it a top choice for players in the regulated markets of crypto-friendly countries around the world. But another of its strong suits is the VIP Program, Stake’s own loyalty scheme that keeps players hooked by providing special perks and enhancing their gaming experience. The program currently comprises over 300,000 active users, which proves its effectiveness and shows just how well-crafted Stake’s marketing strategy truly is.

Structure and rewards

The program has a multi-level structure that brings different benefits for different categories of users while also encouraging them to keep playing in order to progress. Here are the Stake VIP levels and their characteristics:

  • Bronze level – to enter the first VIP level, players have to earn a minimum of 10,000 points, accounting for $10,000 in wagers. This will grant them access to the rakeback bonus, which implies getting back a certain percentage of each bet, regardless of outcome.
  • Silver and gold levels – wagers of $50,000 and $100,000, respectively, will unlock access to the silver and gold levels, both of which come with reload bonuses and weekly rewards.
  • Platinum levels I-VI – to ascend to the platinum levels, the minimum wagering requirement is $250,000, increasing progressively with each level until reaching $10,000,000 for the final one. Perks include daily reload bonus starts, personal VIP host, cusomized bonuses, and faster support. 
  • Diamond and obsidian levels – these final levels start at $25,000,000 in wagers and offer bonuses such as high-value weekly and monthly reloads, gifts, invites to events, tailored deals and bonuses, and direct support. 

The benefits players can expect

Becoming a member of Stake’s VIP Program is simple and straightforward and comes with plenty of benefits. All one has to do is open an account with Stake and start playing their favorite games. When they’ve accumulated enough points from their wagers, they can enter the Bronze level of the VIP Program. With each wager a user places, the number of points collected increases, allowing them to advance to new levels when they reach the specified wagering thresholds. 

By becoming a member of the Stake VIP Program, players get to enjoy a wide range of benefits that can increase their winning odds and enhance gameplay. These include:

  • Rakeback bonus – the possibility to earn back money with each wager can help offset losses in a variety of games such as slots, table games, and live casino.
  • Reload bonuses – these rewards are granted daily to Platinum level members can benefit, and are based on players’ recent wagering activity.
  • Weekly rewards – all members receive weekly boosts, depending on how much they’ve wagered. 
  • Personal host – starting with Platinum IV, users are assisted by a personal host who can help with a variety of issues.
  • Weekly giveaways – Stake conducts a weekly $75,000 giveaway that players can partake in by wagering a minimum $1,000 on any game. 

The importance of responsible gambling

Regardless of how tempting and exciting gambling bonuses and rewards might be, one should not get swept away by the thrill of the game and forget about the importance of responsible gambling.

Stake casino encourages and promotes this practice by providing players with access to resources and solutions aimed at helping them maintain healthy gambling habits. The partnership with BetBlocker, a company that provides free software for managing and controlling gambling behavior, as well as their self-exclusion policy and various Stake Smart tools, highlight Stake’s commitment to fostering a safe and responsible gambling culture.