April 13, 2021

Casey Strunk

5 employee benefits that will increase staff retention

In response to the coronavirus (COVID-19) pandemic, many organizations have been faced with making tough decisions—often leading to layoffs, furloughed employees, and reduced pay. Post-coronavirus, many employers find themselves torn between balancing fair compensation and the current financial realities of their business—while hoping to return to a new sense of normalcy.

The current employment market is intrigued by more than just pay, and compensation is often viewed holistically including benefits packages. As organizations complete post-coronavirus planning, benefits can be leveraged as an attractive offering for both current and prospective employees.

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Currently, employees value health, safety, and flexibility—and attractive benefits packages can help retain employees while boosting an employer’s recruiting efforts. As organizations develop plans to meet the current needs of the employment market, considerations include:

Remote work options—Employees are often enticed by flexible work arrangements, including the opportunity to work remotely. While not all roles and responsibilities are perfect fits for telecommuting, employers can consider the feasibility of remote work in their respective workplaces.

Flexible scheduling—While many schools, day cares and other facilities are currently closed or operating in a limited capacity, many employees are balancing caretaking and personal responsibilities with their careers. Flexible scheduling is considered an attractive benefit to many.

Paid sick leave—Health, safety and flexibility are top of mind, and employees value benefits such as expanded paid sick leave more than ever.

Expanded PTO—While many organizations struggle to commit to increased compensation, paid vacation remains a valuable perk.

Additional health benefits—Employees increasingly value access to virtual health services such as telehealth visits and mental health support. To meet evolving employee needs, organizations can also consider implementing an employee assistance program (EAP) to support the needs of employees.

Employers can continue to consider how their compensation and benefits offerings resonate with current employment markets. Appropriate offerings will vary by employer, so consider what steps are best for your business. As the current employment market evaluates available opportunities, expect expanded benefits to be highly valued.


Casey Strunk is the President of Strunk Insurance Group in Phoenix. Founded in 1982, Strunk Insurance Group is a multi-generational, family-owned business that focuses on Employee Benefits and HR services. They help corporate clients with everything related to their human capital. For more information, visit www.strunkgroup.com.