In terms of influence, it is hard to argue against the observation that bloggers and social media gurus enjoy a dominant position and that is why you want to implement a strategy that allows you access to these primary influencers who have the capacity to boost your marketing results.
With that in mind, your aim should be to research the blogger outreach marketplace and find a service that checks all of the right boxes by delivering the best outreach service and guest posting services.
First of all, here is a look at what blogger outreach is and what it can do for your business, plus an overview of what to look for and how to go about finding the service provider based on this knowledge.
Building authority and boosting your search engine rankings
The two primary objectives of your social media marketing efforts are to get your name in front of as many people as possible and to achieve a prominent position in search engine results.
The bottom line is that the level of social influence that you achieve has a direct correlation to the links to your website. Links are crucial to building your authority and matter to your search engine rankings.
The advent of social media was a watershed moment in marketing and the rise of blogging and its relationship with social media is showing no signs of slowing down its growth rate.
Where blogger outreach comes into play
Also referred to as influencer marketing, blogger outreach campaigns like the ones crafted by companies like OutreachZ allow you to gain the sort of exposure for your product or service that can really make a difference.
Influencers who have a meaningful and loyal audience will write about what it is you have to offer and cast your business in a positive light and your goal is to get these influential people to talk about you and what it is you are marketing.
The power of gaining access to such a loyal audience should not be underestimated and that is why you need to find a way to get your foot in the door by finding the best blogger outreach service provider to help you achieve that aim.
Understanding the process
There is little doubt that when you get it right, blogger outreach is a fantastic way to generate a significant amount of traffic while increasing visibility for your brand at the same time.
It is well worth remembering that all bloggers have their own individualistic personality and that means you can’t really expect to get the best response to your request to promote your product or service with a generic approach to them.
An outreach service will understand that you need to tailor the approach to each blogger so that you derive maximum benefit from the interaction. A good outreach service will also know who to approach as well as how to pitch to them so that a relationship can develop.
Now that you know the importance of this service to your marketing efforts it is time to take a look at some of the leading blogger outreach service providers and some key points to consider so that you can identify the one that has all the tools to deliver on its promises.
In terms of services offered, value for money, and quality, here are our top-rated choices.
#1 – Outreachz
The team at Outreachz.com has more than 8 years of experience in this sphere and they have developed a great reputation for providing excellent support and service.
When using this service provider you will be gaining access to the largest niche blogs marketplace containing more than 2500 blogs across about 20 niches.
They deliver on price too, offering the lowest priced fee structure in the marketplace that often means you are paying at least 50% less than other rival providers.
In terms of quality control, you will find that all blogs are vetted by individual bloggers and you won’t be exposed to low-quality guest posting farms or private blog networks. In other words, quality at highly competitive rates.
You have the option to use your own content and there is even an invite-only platform for serious buyers.
In summary, OutreachZ offers two distinct advantages, namely prime access to the blogger outreach marketplace as well as managed placements.
#2 – GotchSEO
A key promise made by Nathan Gotch, the man behind GotschSEO is that you will get backlinks on real authoritative blogs, and based on your preferences regarding Domain Authority of the blogs you will be able to choose a plan to suit.
However, unlike the 12-month guarantee on links offered by OutreachZ, you don’t have any money-back safety net to fall back on. That said, they don’t employ any private blogging networks and they aim to focus on providing quality backlinks that you will be happy with.
#3 – FatJoe
If you are looking for bulk blogger outreach services where quantity is more of a priority than quality, this is an outreach service that ticks those particular boxes.
They are responsible for more than 5,000 links per month and it majors on delivering a white-label service for SEO agencies looking to boost authority and rankings.
A potential downside to consider as a result of their size is that they don’t have as much control over the sites or blogs your links are placed to as you might like.
The service could be considered cost-effective if you are looking for a no-frills bulk outreach option, but the quality aspect could be a negative point.
#4 – Linkcredible
In addition to blogger outreach, Linkcredible is an SEO reseller platform that allows you to outsource a wide variety of related tasks.
They offer a service that includes manual outreach and native English writers for quality content writing and they have also developed a reputation for detailed backlinks reports.
Their pricing system can be a bit rigid but at least they do not work with any blogging networks such as PBN, so you know you will be paying for real blogs.
#5 – Traffic Crow
This blogger outreach service provider has developed a bit of a reputation for building do-follow backlinks and it aims to offer guarantees in terms of delivering real blogs and organic backlinks through the use of a manual outreach email strategy.
Traffic Crow aims to deliver natural link placements that are of good quality in reasonable turnaround time, and you can often get a discount for bulk orders.
Choosing the right blogger outreach service provider will have a meaningful impact on your domain performance, which is why it should pay to choose a partner that delivers everything you need for success.