To better handle the influx of inquiries due to the COVID-19 pandemic, American Family Care (AFC) today announced a partnership with Arizona-based Botco.ai to integrate artificial intelligence (AI) into AFC’s chat channels. Botco.ai intelligent chat provides patients with immediate and relevant answers regarding COVID-19 testing and clinic wait times, in addition to resources for potential franchise owners.
“COVID-19 is proving that people want answers immediately, and rightfully so,” said Sean Hart, vice president, Franchise Sales and Development, American Family Care. “Before the pandemic, chat was just a way to extend the efficiency of our team, but now Botco.ai is helping us address both the sales and patient side, doing the work of multiple people for us.”
AFC engaged Botco.ai to streamline its chat functionality to help instantly address COVID-19 inquiries and also respond to those interested in buying an AFC franchise. The franchise noticed it was receiving several COVID-19 inquiries through its sales chat, and it needed an efficient solution to answer questions about coronavirus test results, disease concerns, scheduling and mask use without slowing down its sales process.
Botco.ai is enabling AFC to proactively start the patient and franchisee engagement process, answer all questions and schedule a call or appointment with a relevant member of the AFC team. Intelligent chat allows AFC to significantly increase its customer and patient engagement without hiring additional team members.
“We knew we could make the American Family Care team feel like they hired an entirely new division to manage its COVID-19 inquiries,” said Rebecca Clyde, CEO and co-founder of Botco.ai. “Patients need quick and easy access to COVID-related information, and we’re helping AFC provide that service without compromising its sales efforts. COVID-19 testing and tracing is one of the most important services a clinic can provide, and we’re with AFC every step of the way.”
