While instructional design software is not a newcomer, the e-learning industry is still learning to adapt to it!

In this rapidly growing industry, it is important to have structured, interactive, and visually appealing content that will pull in learners.

The educational value is important, of course, but these softwares can help you present the material in a way that helps learners retain this value.

Let us take a look at the impact of instructional design software on the e-learning industry.

Interactive Learning

Let’s be real, traditional online learning which doesn’t utilize instructional design is monotonous and boring. Learners like content that is visually appealing, contains interactive elements and makes them feel like they are part of a proper learning experience.

Each learner has a different learning style and preference. An instructional design software enables you to cater to individual needs and interests.

Many instructional design softwares utilize color theory and other visual principles to design their courses because this can help,

  • Make it easier for learners to read and digest complex topics.
  • Hold the learner’s attention which in turn will improve their attention span.
  • Retain the information longer.
  • Motivate them to learn and take notes.

Helps Companies Stand Out From Their Competitors

There are several companies that put out poorly designed courses with bland material. Or several of them could be using the same template which doesn’t give them any unique edge or selling point.

If you want your courses or material to stand out you need to utilize instructional design software that can help you customize your content and tailor it to learner needs.

The e-learning industry is an increasingly competitive one so don’t hesitate to make the investment you need!

The best competitors in the e-learning industry have eye-catching, intuitive interfaces with assessment functions, activity dashboards, and other features.

Better ROI

Let’s say you invest a lot of money in creating your online learning program.

If your programs lack visual appeal, or structure or are difficult to use, people will not invest in your product.

Many people steer away from instructional design software considering the expenses but in reality, it can help you save a ton of money, energy, and time!

  • Your audience will get a better learning experience which will make them invest even more and even tell other people about your program.
  • Updating existing courses will become much easier – you don’t have to spend more money on that.
  • There is no need to hire other specialized staff for curating your course.

Help Trainers Focus On Their Jobs

Very often, the educational trainer has to take on a number of roles and this includes designing the course as well.

This can take off their focus on what is important  – which is curating educational content.

With instructional design software, the trainer can focus on their role of educating instead of worrying about the designing and visual aspects.

 Improvement of Content Shelf Life

Professional e-learning companies always update their old courses to include new information.

Now if you don’t utilize any instructional design software, updating could be a huge task.

With this software, you can easily make changes since all your courses will have a pre-existing structure which follows certain guidelines or templates.

You don’t want to waste your time and money rebuilding an entirely new course!


Every e-learning powerhouse takes the help or support of another service or platform so don’t hesitate to make the investment you need.

There are different types and varieties of instructional design software – each one curated for different kinds of learning platforms. Just start looking for the right options for your course and we are sure you won’t be disappointed.