Intranet sites can provide a host of benefits, including increased engagement, boosts in productivity, and streamlined communication. However, your intranet site is only effective if your employees use it.
Imagine putting in the time and resources necessary to build an intranet site, and then seeing little to no improvement because it’s not being used effectively. Frustrating, right?
Creating an engaging intranet site can help you avoid this pitfall. An engaging intranet site is more effective, and it can boost employee satisfaction and morale. You can learn more about these benefits at Simpplr.
It’s easy to see why you need an engaging intranet experience, but how do you make it happen?
Make Navigation Easy
You may have all the information your employees need on your intranet site, but it’s only useful if employees can find it quickly. Google has become the top internet search engine, with 85% of the global marketshare. How? By providing users with what they need quickly.
There are a few ways you can use this concept to make your intranet site more effective and engaging. Use menus and tables of contents to help employees navigate the site. Be sure to put the most used information at the top.
You should also have an intranet search engine. This is often the easiest and fastest way to find what you are looking for on your intranet site.
Be Mobile
The days when an employee could only access the intranet from their work computer are long gone. Today, it’s critical to allow employees to use the intranet anywhere and on any device.
According to a 2021 survey by Statistica, 64% of employees use their personal mobile device for business purposes. This means that mobile intranet access is a great way to increase employee engagement.
Include the Features Employees Want
To create an engaging intranet site, you’ll need to take your employees’ wants and needs into consideration.
Smart Employee Directory
Employee directories are the top feature employees want in an intranet site. An effective employee directory allows employees to easily engage and communicate with each other.
Application Integration
Application integration is another essential feature. Your intranet site should integrate with popular apps, including One Drive, Google Docs, and Drop Box. This makes information sharing easier.
Personalization and Customization
About 75% of employees feel that personalization and customization are essential or nice to have. These features can make your intranet more engaging by allowing employees to select some of their preferences. It also makes the mountain of information provided on the intranet site more manageable, because employees will see what’s important to them first.
Use the Pyramid Structure
The pyramid structure means that you put the most important or relevant information at the top. Then, you provide more relevant information or details. The less important the information is, the lower on the page it should go.
It’s common for users to only read the first few sentences or paragraphs of a page, so this allows you to get your point across effectively.
You can use this for individual pages within your intranet site. However, it’s also a great practice for your intranet as a whole. Put the key information front and center by prioritizing the most important or used pages or features.
View Your Employees as Your Customers
Your business is passionate about creating the best experience for customers. When creating your intranet site, use this passion to create the best platform for your employees.
When you view your employees as the customers of your intranet, you will automatically focus on what best meets their needs while meeting your own goals.
Creating an Engaging Intranet Site with Simpplr
Simpplr makes it easy to create an engaging intranet site that your employees will not only use, but enjoy. They provide a personalized and simplified experience, along with high tech AI that learns and adapts to the needs of you and your employees.
