Deciding to make your business more sustainable can be a challenging task, especially when profitability is in question. Luckily, Phoenix will be hosting its first GoGreen Conference come Nov. 15 at the Phoenix Convention Center, where business leaders and owners will have a chance to be inspired and educated on sustainable business practices.

The GoGreen Conference is a one-day sustainability event for business owners and leaders. This event program addresses key issues pertaining to sustainability, and gives businesses and organizations a chance to learn how to take these tools and use them in their business practices, according to Ericka Dickey-Nelson, founder of GoGreen Conference and president of Social Enterprises, Inc.

The conferences have been taking place for the last four years, with a goal to educate business leaders with the most recent sustainability practices, and in turn, to put their businesses on a sustainable path.

Derrick Hall, President/CEO Diamondbacks, GoGreen Speaker, Photo: Brian FiskeThe event works with all types of businesses, and each previously held event has been sold out, with each conference educating 600-1,000 attendees.

Some of Arizona’s most successful business leaders working in sustainability will be speaking at the GoGreen Conference, as well as promoting some of the best business practices and tactics to achieve sustainability.

Derrick Hall, president and CEO of the Arizona Diamondbacks, has been chosen to be a keynote speaker for the event in Phoenix.

“It’s a challenging task to pick a keynote,” Dickey-Nelson says. “Keynotes are a big deal, and we have to choose the ones that are the best. We chose him because of the industry he is in.”

Hall is known for his green tactics, which include the new solar shade outside the Chase Field that generates solar energy for the stadium.

Of course, there have been challenges in promoting sustainability practices and the GoGreen Conference in this improving, yet rocky economy.

“I think the most important thing is relating sustainability practices to businesses,” Dickey-Nelson says. “It deals with money, and we make sure in every session we address profitability and long-term saving.”

The conference has plans for business leaders and owners to leave with an idea of how to successfully change their business practices.

“We want to make your business more sustainable,” Dickey-Nelson says. “We want you to walk away with a tool chest of strategies.”

[stextbox id=”grey”]

If You Go:

GoGreen Conference ’11 Phoenix:
Tuesday, Nov. 15, 2011
8:30 a.m. – 5 p.m.
Phoenix Convention Center, West Building
www.phoenix.gogreenconference.net[/stextbox]