Expect More Arizona, a statewide high expectations movement dedicated to world-class education for all Arizona students,  announced the hiring of Jeff Goodman as the new Director of Marketing and Digital Engagement.

Prior to joining Expect More Arizona, Jeff served as the chief executive of Blabbermouth, providing word of mouth marketing services for non-profits, charitable foundations and education organizations.  Goodman previously consulted with Expect More Arizona since the launch of the organization in 2009, both directing and executing the organization’s social media campaigns while supporting marketing communications goals. Additionally, Goodman led communication outreach initiatives including oversight of advertising and public relations.

Goodman will play a leading role in all communication initiatives for Expect More Arizona, with particular focus on social and digital media.

Expect More Arizona is a non-partisan education advocacy organization with local presence in Phoenix, Tucson and Flagstaff, that mobilizes students, parents, schools and community leaders to create a high expectations culture in Arizona. To ensure all students are prepared to succeed in college, career and life, Expect More Arizona is building a movement of Arizonans dedicated to world-class education. When students are fully prepared for their future, Arizona communities will be best positioned to compete in a global economy. Visit www.ExpectMoreArizona.org and www.facebook/expectmorearizona to learn about how you join the movement.