FirstBank Phoenix market president Bryce Lloyd announces retirement

FirstBank, one of the nation’s largest privately held banks with a focus on “banking for good,” announced that Phoenix Market President Bryce Lloyd will be retiring after serving the company for more than 32 years, and Humphrey Shin will step into the role effective Monday, March 1.

Lloyd began his career with FirstBank in 1989 in their management training program. He rose up the ranks to serve in several leadership positions, including SVP and EVP, before being appointed Market President in 2007, where he was charged with launching the FirstBank brand in Arizona. Under his leadership, Lloyd propelled FirstBank’s Arizona presence from one location with $20 million in assets to a thriving bank with 15 branches and nearly $1 billion in assets today.


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Lloyd was also integral in helping FirstBank and the Alliance of Arizona Nonprofits launch Arizona Gives Day, a 24-hour online giving movement, that has raised more than $23 million for Arizona nonprofits since the program’s inception in 2013. Additionally, he’s been involved in numerous nonprofit and business organizations throughout his career, including Coalition for the Homeless, Boys & Girls Club of Greater Scottsdale, Valley Partnership, Scottsdale Area Chamber of Commerce, Arizona Bankers Association, among others.

“It’s because of Bryce’s initiative and direction that we’ve been able to broadly grow our mission of ‘banking for good’ throughout Phoenix,” said Jim Reuter, CEO at FirstBank. “We salute Bryce’s decades of leadership at FirstBank as he closes the book on an incredible career.”

“It has been an absolute privilege to spend my career working for a company that prioritizes supporting the community,” said Bryce Lloyd. “I know that Humphrey is well prepared to step into this role and will continue successfully leading our region.”

Upon Lloyd’s retirement, Humphrey Shin, currently serving as Executive Vice President for FirstBank, will ascend to the role of Phoenix Market President. Shin will be responsible for overseeing FirstBank’s Phoenix-area branches including the bank’s personal and business banking services.

“Having worked under Bryce and East Valley Market President Joel Johnson for many years now, I’ve witnessed what great leadership looks like from both a company perspective as well as from the perspective of the greater community,” said Humphrey Shin. “I look forward to taking on this new role and doing all that I can for the families, businesses, and communities that we serve.”

Shin has been in the banking industry for almost 17 years, joining FirstBank in 2004 as a Management Trainee and quickly rising up the ranks before being named an Executive Vice President in 2016, where he was responsible for business development, mentoring and training junior officers and managing a wide portfolio of business and commercial real estate loans. He also shares Lloyd’s passion for supporting the local community, serving on the boards of numerous charitable organizations including Valley Partnership, Goodwill of Central and Northern Arizona, and Arizona Housing Coalition.

FirstBank recently reported exceptional year-over-year growth in Arizona, with deposits growing by 34.4 percent from $589.7 million in 2019 to $792.6 million at the end of 2020. Loans increased 5.4 percent from $889.1 million to $937.3 million and assets increased by 5.1 percent from $938.9 million to $987 million. Companywide, FirstBank’s total assets grew to $24.5 billion representing a 22.5 percent increase, while deposits increased 22 percent to $21.9 billion over year-end 2019. Over that same time period, FirstBank also saw net loans jump by 14.3 percent to $13.0 billion at the end of 2020.

Tyson Switzenberg and Tim Hurley move to Kidder Mathews

Tyson Switzenberg and Tim Hurley, a market-leading retail brokerage team in Arizona, have joined Kidder Mathews’ Phoenix office.

Switzenberg has been named an executive vice president. He is a veteran broker with 20 years of experience in retail tenant representation, development, and agency leasing. He comes to Kidder Mathews from JLL, where he was a consistent top producer and retail practice leader.

“We decided to move to Kidder Mathews based on the entrepreneurial culture and unique business platform. Both will provide the flexibility to serve our clients best,” said Switzenberg.

Hurley has been named associate vice president who specializes in retail tenant representation and agency leasing. He was also with JLL prior to joining Kidder Mathews.

“We are thrilled to add recognized market leaders like Tyson and Tim to our growing and dynamic team in Phoenix. They and their clients will benefit from our entrepreneurial culture and have fun doing it,” said Mark Read, regional president of brokerage for Kidder Mathews’ Southern California and Southwest regions.

Now the largest independently owned commercial real estate firm on the West Coast, Kidder Mathews has been aggressively expanding many of its specialty groups as it grows. The Switzenberg and Hurley team addition is significant in broadening the firm’s retail brokerage services in Arizona. 

On the Money welcomes Catherine Pesavento

On the Money, LLC, an accounting, bookkeeping and profitability consulting firm in Phoenix, welcomes accounting professional Catherine Pesavento. Highly qualified and extremely passionate about her profession, Catherine has deep experience in corporate accounting for both global and small businesses.

She excels in financial planning and analysis, as well as budget and forecast development and evaluation. For 17 years, Catherine served as an integral financial team member of a multibillion-dollar global provider of human capital and management consulting services. Additionally, she dedicated a decade as an accountant with a premier, architectural acoustics design and consulting firm in Chicago.

We interviewed several qualified applicants and Cathy’s enthusiasm for our mission of helping our small business and nonprofit clients gave her the edge,” said Ruth Urban, president and CEO of On the Money. “She will be a great addition to our team!

Lia Christiansen named chief administrative officer of Valleywise Health

Lia Christiansen has been named Chief Administrative Officer (CAO) of Valleywise Health, Arizona’s public teaching hospital and safety net system of care. Christiansen most recently served as the Chief Operating Officer for Acute Care for Minnesota Health Fairview in Minneapolis. She will join Valleywise Health’s senior executive team Feb. 22.

“I am thrilled to have someone of Lia’s caliber joining our team,” said Steve Purves, Valleywise Health President and CEO. “With over 25 years of experience, she combines a keen business sense with real passion for health care and compassion for people. We are delighted to welcome her to Valleywise Health as we continue the transformation of our community’s public health care system.”

As CAO, Christiansen’s responsibilities will include overseeing support departments and services, including HR, IT, Marketing/Communications, Environmental and Facilities services, planning, and Care Reimagined Construction and Integrated Project Management Office activities. She will work with hospital leaders, members of the Maricopa County Special Health Care District Board of Directors, District Medical Group physicians and the community to advance the health care system’s ever increasing levels of service to patients and the community.

“I’m honored to be joining Valleywise Health and the outstanding team of leaders, clinicians, staff and physicians,” Christiansen said. “The rich history of serving families for more than 140 years and vision of transforming care to improve the health of the community through innovation is inspiring. I am excited to work with hospital leaders, physicians, employees, volunteers and community members to find new ways we can serve our region and positively impact the lives of people. It’s an exciting time in the growth of Valleywise Health and I can’t wait to get started.”

During her time as COO at M Health Fairview, Christiansen had responsibility for operations in five acute care hospitals with 796 licensed beds, $670 million in net operating revenue, 36,500 inpatient admits and 4,500 FTEs. Prior to her role with M Health Fairview, she worked in the HealthEast Care system in St. Paul, Minnesota serving as the Vice President for Hospital Operations overseeing three hospitals and as the Vice President of Shared Operations leading ancillary and support departments for the system. HealthEast merged with M Health Fairview in 2017.

Christiansen earned a bachelor’s degree in English and communications from Concordia College, Moorehead, MN, and a master’s degree in business, communications from the University of St. Thomas, St. Paul. She was a COO fellow in the Health Management Academy in 2019-2020, is Lean Bronze certified and has training in FEMA incident command. She was named by the Minnesota/St. Paul Business Journal as one of the 25 Women to Watch and was recognized by Minnesota Physician Magazine as an Exceptional Administrator.