Ever wonder why some marketing agencies just seem to have that “it” factor? In a world overflowing with competition, the best agencies don’t just rely on flashy campaigns, they build…
Here’s something wild: 86% of people buy products because an influencer told them to. At least once a year. That’s not a small number. But I’ve watched brands throw $20,000…
Here’s the cold, hard truth: Not every piece of company news is “PR worthy.” Your office renovation, that charity golf foursome you sponsored or the new limited-time coupon code might…
In a crowded digital marketplace, brands can no longer rely on demographics alone to understand their customers. Age, gender, and income provide a surface-level picture, but they don’t explain why…
Influencer marketing has become a go-to strategy for brands aiming to connect with audiences in an authentic, engaging way. By partnering with creators who have built trust with their followers,…
In the era of rapid digital advancements, having a robust online presence is a must for businesses of all scales. On-page optimization is one of the best ways to do this. If…
With so many small businesses competing for customer attention, marketing can be the best way for you to grow your business and see success. With so many varying marketing methods,…
Tired of throwing money at keywords and hoping something sticks? It’s time to ditch the guesswork and learn how organic and paid keywords can finally work together to drive results…
Marketing is no longer just about sending out the right message; it’s about creating an experience. Consumers expect more than simple visuals or catchy taglines. They want brands to feel…
Chandler-based Commit Agency today announced the acquisition of San Francisco’s Gumas Advertising, the originator of Challenger Brand Marketing®. This bold move expands Commit’s national footprint, strengthens its leadership team and solidifies its position…
Organic visibility didn’t disappear in 2025—it splintered. As Google’s AI Overviews (AIO) and AI Mode reshape the results page, brands are adapting to win impressions, brand recall, and qualified clicks…
Building a strong personal brand empowers women business leaders to stand out, showcase their unique value and build credibility. It enhances visibility, fosters trust and ensures they’re top-of-mind when opportunities…
