Further proof the West Valley continues to surpass all population and retail estimates, Canyon Trails Towne Center, a West Valley Great Recession success story, announced six more popular retailers are now open for business and thriving at the 90-acre mixed use shopping center, which is located on the future southbound Loop 303 Freeway at the NEC Cotton Lane and Yuma Road in Goodyear.

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The 16-year-old shopping center, which has been 100-percent leased for over a year and continues to add more GLA, is currently owned by the Santa Cruz Seaside Company, under re-development by Scottsdale Development Partners and managed by Vestar, one of the country’s largest operators of outdoor shopping centers.

New stores now open for business are Michael’s (18,300 sqft.), Five Below (10,434 sqft.), Starbuck’s (2,400 sqft.), Freddy’s Steakburger & Frozen Custard (3,190 sqft.), Chipotle (2,337 sqft.), and Denny’s (4,400 sqft.).

There are also new leases signed in the big-box lineup and on out-parcels with buildings under construction for Ulta (8,000 sqft.) which is scheduled to open at the end of 2024, Burlington (20,000 sqft.) which will open at the beginning of 2025, and OnoHawaiian BBQ (2,850 sqft.) and O’Reilly Auto Parts (7,228 sqft.) which are both scheduled to open in early 2025.

Also under construction is a new 14,500 sf multi-tenant shops building in the Main Street area of the project. Leases already signed for this new building which will be complete next month include America’s Best Contacts & Eyeglasses (3,000 sqft.), Einstein’s Bagel’s (1,217 sqft.), Baskin Robbins (1,386 sqft.), and Hello Sugar (1,200 sqft.). These new tenants are expected to open at the end of 2024.

Altogether 63,000-square-feet is under construction, which will increase the total GLA of the shopping center to 465,000-square-feet, not including the multi-family.

Embrey Partners is currently building a large-scale multi-family development at Canyon Trails Towne Center. The luxury apartment project will span over 13-acres and include 284 units to the far northwest corner of the shopping center. Residents will start moving into units in August 2024 and construction will be complete in December 2024.

“What makes this center so unique is that it is a true mixed-use project that combines all segments of retail such as a daily needs grocer, soft goods, hard goods, and various services, along with lots of dining options. Then we add in the multi-family and Canyon Trails is the quintessential live, work and play environment not seen anywhere else in Goodyear,” said David Malin, president of Scottsdale Development Partners.

Malin who was the original developer of the center while with Vestar, has been the lead consultant on the redevelopment of the project since 2018 and instrumental in getting the shopping center to where it is today says it has been remarkable to watch Canyon Trails Towne Center evolve over the years.

“This project opened in 2008 at the start of the recession and not all of it was built, several tenants planned for the center got cold feet and decided not to move forward with stores because of the recession but that has changed over the last five years,” said Malin. “Sitting here today it is astonishing that we are 100-percent leased with construction happening on new shop buildings, new pad buildings and new boxes. There is a ton of activity with an incredible roster of tenants and on top of all that our multi-family project is almost complete.”

Malin says the retailers in the center have experienced an enormous sales volume increase in the last 3 years with most retailers at Canyon Trails Towne Center reporting double and triple sales volume increases.

“There are a lot of factors and it all stems from that the huge explosion of growth that we’ve been seeing in the West Valley. The industrial wave started about five years ago which created an enormous employment basis. Most of these employees now live in Goodyear and around the West Valley, and retail follows rooftops,” said Malin.

Canyon Trails Towne Center is currently anchored by Super Target, Ross, Petsmart, and Pottery Barn Outlet.  Other existing retailers in the shopping center include Orange Theory Fitness, Pedego Electric Bikes, Wingstop, Apex Physical Therapy, Clean Your Dirty Face, Pacific Dental, Tropical Smoothie Café, My Dr. Now, KFC, Carl’s Jr., Jack in the Box, Cobblestone Carwash, and Christian Brothers.