On June 8th, the Maison Montblanc, the leader in men’s luxury accessories, opened the doors to its redesigned boutique in Scottsdale. The modernized, 617 square foot store brings life to the customer’s shopping experience in the Scottsdale Fashion Square. The new boutique pays tribute to the Maison’s rich heritage in writing instruments, timepieces, exceptional leather goods, men’s accessories and jewelry. Clients can discover Montblanc’s exclusive customization services, such as the creation of bespoke fountain pens, and enjoy a private space for one-to-one customer service.
French interior designer, Noe Duchaufour-Lawrance designed the new store inspired by the Maison’s pioneering spirit since 1906. The new concept features three main design themes linked to the roots of the Maison. Cursive handwriting associated with the Montblanc fountain pen is the starting point for the overall design. The curve gesture that gives shape to the retail space evokes calligraphy and the culture of writing. The emblem, inspired by the snowcap of the Mont Blanc and a symbol of the highest standards of perfection, is paired with various ink colors to represent the life and soul of Montblanc and its quest for constant evolution through innovation. Inside the boutique, a jet of ink animates large screens along black lacquered wall panels that recall the maison’s inimitable precious resin. The third element is a passion for craftsmanship, a value that has been at the foundation of the Maison’s long history. This passion is highlighted in the structured architecture and dark wood composition throughout the boutique. Wood furniture is used by craftsmen to practice their skills in each of the Maison’s manufactures whether watchmaking, writing instruments, jewelry or leather goods.
Continuing the spirit of the Maison’s 110th anniversary, Montblanc has launched this new concept boutique in Scottsdale, following earlier ones in Miami, Manhattan, and Paris, with a renewed determination to enhance service quality in addition to business growth. “For more than a century, Montblanc has built up trust with the finest products and exquisite craftsmanship allowing us to create collections that are passed from generation to generation,” said Sylvain Costof, Montblanc North America President. “The new concept boutique offers the best service to our customers inviting them to a journey of discovery into the heart of the Montblanc universe,” he added.
Montblanc showcases the new boutique concept to patrons in the Scottsdale region and invites customers to shop in this unique setting.