Fairmont Scottsdale Princess is partnering with Trilogy Spa Holdings to launch an innovative spa program and concept, Well & Being at Willow Stream Spa, which will open on January 1, 2013. Willow Stream Spa will also expand its spa menu of services, its fitness facilities and its spa boutique.
Combining health, nutrition, fitness, advanced skincare, integrative medicine and mind-body programs, the Well & Being at Willow Stream Spa program will be medically-guided and fully-customized. Fairmont Scottsdale Princess is the first luxury resort in the nation to implement this experience to its spa.
“The introduction of Well & Being at Willow Stream Spa is a strategic addition to the experiences we offer guests at the resort,” said Jack Miller, general manager of the Fairmont Scottsdale Princess, in a press release.
“It was important that we find a partner to build upon the luxurious Willow Stream Spa experience and expand our services into the wellness/intentional living arena,” Miller said. “Well & Being’s extensive staff of experts will provide a comprehensive, holistic approach to personal health.”
This personal and sustainable wellness program will take a physical, natural and mindful approach, to inspire guests to live a more healthy, balanced and energized life both during their vacations and well after.
“Guests may take advantage of as much or as little of the menu of wellness tools and experiences as they choose,” Miller said.
Well & Being at Willow Stream Spa will offer an array of services, from diagnostic health tests and targeted skincare treatments — including the HydraFacial, acupuncture, massage, aromatherapy and traditional Eastern therapies — to cooking classes, guest lectures and fitness programs, such as multiple mind-body offerings, encompassing traditional and cutting-edge yoga, Pilates and movement classes.
“It won’t be a restrictive, cookie-cutter, wellness experience, but a personal experience that provides tools, resources and philosophy for our guests to take home into their daily lives,” Miller said.
Well & Being at Willow Stream Spa will be under the direction of world-renowned expert in Integrative Medicine, Tieraona Low Dog, MD, who will be utilizing state-of-the-art diagnostics. Guests will have exclusive access to a team of experts specializing in various fields of complementary and alternative medicine.
“Resort guests will benefit from having easy access to services during their stay and online support long after they leave the property,” said Dr. Low Dog, chief medical officer of Well & Being. “It’s this on-going relationship that distinguishes the Well & Being program, creating a progressive wellness experience unlike any other, allowing guests to maintain their desired health/fitness plan and goals outside the resort, receiving motivation through community engagement and year-round online and local support from leading practitioners and providers.”
Guest will create their personalized profile with an iPad, and once they return back home, this online experience will include a socially-interactive, tailored e-magazine, featuring a team of wellness professionals, spa resources and personalized customer service, continuing the education, inspiration and conversation with guests year-round. The e-magazine will be available by subscription (or complimentary with select wellness packages or memberships) and delivered via computer, tablet or mobile device.
Other Willow Stream Spa Expansions, Additions
Well & Being at Willow Stream Spa will also expand its fitness facilities, dedicating several studio spaces to yoga, meditation, tai chi and breath work. The facility will also offer a wide range of fitness equipment and programs, such as TRX Suspension Training, CrossFit, Crank Cycle and immersive Rip Surfer Classes; state-of-the art exercise technology, including Virtual Active forward-motion videos designed to diversify cardio workouts using Matrix fitness equipment; top-tier personal trainers to guide guests through a tailored fitness routine and to assist with goal-setting; and interactive, group studio sessions, which will offer an exciting selection of fitness classes for all levels.
As guests are heading out from a day of wellness and fitness programs, they can stop by the spa boutique, which will expand, adding a “lifestyle” shopping experience. To create the ultimate experience in skin-care pampering and maintenance, exclusive, performance-based product lines will be available, including Radical Skincare, Naturopathica, Body Bliss and Willow Stream Ener-G.
Additionally, the spa’s salon will become a stand-alone, easily-accessible facility, directly adjacent to the spa, with a dedicated nail and pedicure lounge, and hair and makeup services. In the spa, plans also include the installation of new mud-scrub bars and rain showers in four private treatment patios.