Az Business in profiling business leaders to watch in 2025. Today, meet Abbie Fink, president of HMA Public Relations.

Abbie Fink

President

HMA Public Relations

Fink has been with HMA Public Relations since 1993, most recently serving as vice president and general manager before taking over as president at the start of 2024. Her varied marketing communications background includes skills in media relations, digital communications/social media strategies, special event management, community relations, issues management and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, education, economic development and real estate, government affairs and tribal affairs, as well as not-for-profit organizations.

INFLUENTIAL WOMAN: Abbie S. Fink was one of Az Business magazine’s Most Influential Women of 2024

Transition to owner: “Given we had been preparing for this for so many years behind the scenes, I have always viewed the company as though I owned it, and I encourage our team to take ownership in all they do as well. For more than 30 years, with this in mind, I’ve taken on responsibilities (and worries!) like any owner would. Now that I am the legal owner, there are certainly more responsibilities and worries. But there is a different kind of energy and purpose when you own a business.  I love what I do and the clients I can get to work with.  We have a team of incredibly talented and creative people that every day bring their best self to the work. I also think that moving into the ownership role makes me – and us – just that much better for our clients and partners. I certainly understand our entrepreneurial clients and can help advise them on a whole other level.”

Strength of firm: “Since 1980, we have built a proven and successful track record of providing quality and engaging marketing communications programs to a wide variety of clients. This stems not only from our mastery of traditional public relations methods, but our expertise in digital communication, content marketing, issues management, crisis communications and event planning among other communications strategies. We offer these public relations and marketing communications services, throughout Arizona, the United States and globally. We are truly a one-stop shop for those who want to work with the best.”

Learn more: hmapr.com