Technology and wellness-focused The Alexander breaks ground in Marana

Above: (Left to right) Marana Town Manager Terry Rozema; Alexander Sears; Marana Mayor Ed Honea; Sears Financial Corporation President Doron Sears; and Amanda Wiggins, Marana Chamber of Commerce President and CEO. (Photos by Kayla Shay Photography) Real Estate | 15 Oct |

Construction is underway for The Alexander, a new ground up 209-unit, four-story multifamily community that emphasizes technology and wellness.

A groundbreaking was held last month for the $49 million asset at 3915 W. Aerie Drive in Marana, Arizona. It is owned and developed by Thornydale Apartments, LLC., c/o Sears Financial Corporation. Asset Living, formerly Shelton Residential, will manage the property.


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When The Alexander is completed in June 2023, it will feature two main mid-rise buildings, six garage buildings providing 12 loft units with attached garages, and two freestanding garages. It will encompass 292,850 gross SF and 199,905 rentable SF.

“I have lived in Phoenix, Denver, Los Angeles and now Las Vegas and have had an opportunity to see what many innovative developers are building in those markets,” said Doron Sears, President of Sears Financial Corporation. “When I decided that I needed an apartment when I come to Tucson for work, I couldn’t find anything that completely fit my needs so we decided to build one.”

The four-story mid-rise features elevator service to take advantage of the mountain and city views. The Alexander will be the first midrise project in a market that is primarily garden style walkup communities. 

Amenities at The Alexander include a dog park, a barbeque area, a bike storage and repair area, a resort-style pool, fitness center, outdoor fitness area and a variety of wellness offerings.

“The overall design and amenities package are a blend of the best features from a handful of projects that I love in other cities,” Sears said. “The wellness amenities we added because they were meaningful to me and represent a lifestyle that I want to share with others. We designed the project to appeal to a large audience with upgraded countertops, flooring, fixtures and appliances.”

What sets the project apart, Sears added, are the technology and wellness amenities. Some features of the technology package are high-speed internet with property wide secure Wi-Fi, keyless door and property access, lighting and temperature control as well as DISH TV. Units include blackout blinds in the bedrooms and adjustable smart lighting to customize the in-unit environment.

“The unit and common area finishes and amenities will set this place apart, but the technology package and wellness touches are truly unique. I said from the beginning that the highest honor will be to be copied and I believe many of the amenities we provide will become standards soon,” Sears said. 

The architect of record is Way Architects P.C. (Doug Fullen) and the general contractor is EMJ Construction. Notable subcontractors included Dish Fiber and Data Link (technology package infrastructure); Perry Engineering (civil engineering); and The Planning Center (re-zoning).

Present at the ground breaking were Marana Mayor Ed Honea, Town Manager Terry Rozema and members of the Marana Chamber of Commerce.

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