Link building can be a tough and time-consuming process, but it’s worth it. Here are nine easy link building tactics that anyone can try. However, once you know the strategies and techniques in play, it will be much easier to get started. Fortunately, there’s also a variety of strategies to get to know, a handful of which we’ll be exploring throughout this post.

Start with Your Content

The first step is to create great content. This will be the foundation of your link building efforts and will give you something to promote. Make sure that your content is well-written, informative, and interesting.

Otherwise, you’ll have a hard time getting people to link to it.

Promote Your Content

Once you have great content, the next step is to start promoting it.

One tactic you can try is guest blogging. This involves reaching out to other bloggers in your industry and writing a post for their blog. Make sure to include a link back to your own site in your guest post.

Another tactic is to find broken links on other sites and then reach out to the site owner to let them know. You can also offer to replace the broken link with a working link to one of your own articles or resources.

Yet another great tactic is content syndication. This involves taking your best pieces of content and submitting them to other sites in your industry. This is a great way to get your content in front of a new audience and earn some valuable backlinks.

Do Some Outreach

Outreach is simply the process of reaching out to other websites and bloggers in your industry.

There are a few different ways to do this. One is to find and contact people who have linked to similar content in the past. You can also try finding and contacting people who have linked to your competitor’s content.

Another great way to do outreach is to find people who have written about a similar topic and offer to write a guest post for their blog. This is a great way to get your content in front of a new audience and earn some valuable backlinks.

Finally, you can also try reaching out to people who have shared your content on social media. This is a great way to build relationships with influencers in your industry.

Do Some Research

Link building is all about relationship building. In order to build relationships, you need to do some research, or you can invest in the help of Link Building Services that can do this on your behalf, which is great if you’re a small business and a bit unsure of what you’re doing.

One way to do this is to use Google Alerts. You can set up alerts for your competitor’s brand name or website URL. This will notify you whenever they get mentioned online.

Another great way to do research is to use social media monitoring tools. These tools will help you track what people are saying about your competitor’s brand on social media.

You can also try using Google News to find out what stories are being published about your competitor’s brand.

Participate in Online Communities

Another great way to build relationships and earn backlinks is to participate in online communities. There are a number of different online communities that you can join, such as forums, discussion boards, and Q&A websites.

Make sure to add value to the community by providing helpful and insightful answers to people’s questions. You can also try starting your own discussions and asking questions yourself.

Just make sure not to spam the community with links to your own website. This will only get you banned from the community.


Link building is a great way to improve your website’s SEO. However, it’s essential to know the strategies and techniques involved. You may need to do a bit of trial and error to see what works for you and perhaps use a variety of methods at different times, but overall, link building is a great way to improve your website’s SEO.