With the sector on the rise, it is important to understand some practices that can improve the efficiency of meal delivery services in corporate environments
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More companies are investing in corporate catering services to enhance the quality of their internal events. This practice involves hiring outsourced services to provide buffets for offices.
The market is expected to grow by 6.2% annually until 2033, reaching approximately $124 billion. Data from 2023 show that the sector currently generates around $72 billion.
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Delivery is also a key element in this scenario, particularly with platforms specializing in sending meals to offices. In this context, it is worth exploring practices that can make the service more efficient and accessible to the public.
Corporate Catering Services Gaining Ground
From 2021 to 2026, corporate catering is projected to continue growing at an annual rate of 8.1%, according to industry data. Moreover, by 2027, the revenue from these services is expected to exceed $103 billion.
For companies, offering this service boosts employee engagement at corporate events such as product launches or meetings. In fact, 65% of professionals view this practice as an attractive benefit.
These figures also highlight the sector’s evolution, as companies are increasingly willing to provide quality meals for their employees, benefiting both their daily routines and overall productivity.
Types of Corporate Catering in the Market
While the buffet is the most traditional model, there are several ways companies can provide meals to employees in a corporate environment, including:
- Individual Orders: ideal for small groups, this model allows each employee to receive a personalized portion based on their preference and dietary needs.
- Buffet Style: best suited for groups of 15 or more, the buffet is a traditional choice that offers a variety of options to cater to different tastes. It is important to invest in equipment, such as heaters or chafers, to keep the food warm.
- Platters: this model includes a selection of sweets and snacks, typically displayed throughout the venue, perfect for companies seeking a more casual dining option, depending on the event.
- Food Trucks: An alternative for informal or outdoor events, offering street food-style options, including gourmet and artisanal meals.
- Pop-ups: similar to food trucks, pop-ups are temporary restaurants set up for a specific event and dismantled afterward.
Strategies to Improve Service Efficiency
Several strategies can help improve the efficiency of buffet services and other catering models. These include:
- Revenue Calculation: understanding the cost of preparing each dish helps manage resources more effectively and avoid losses at the end of the service.
- Producing Adequate Portions: it’s crucial to ensure all employees are properly fed, without excessive portions. Food waste generates unnecessary costs and is also unsustainable.
- Bulk and Seasonal Purchases: with proper planning, purchasing in bulk can secure discounts. Additionally, certain times of year may offer better conditions for buying specific ingredients.
- Waste Reduction Practices: measures such as portion control and efficient storage help prevent waste during operations. New technologies can predict demand and ensure better material management.
- Periodic Supplier Assessments: regular evaluations of suppliers allow the restaurant to stay informed about market conditions and negotiate or switch suppliers when needed.
- Menu Optimization: rather than focusing on constant variations, simple menus with similar ingredients tend to be more efficient. Researching customer preferences can also help optimize offerings.
- Technology in Production Stages: while the initial investment might be higher, technology brings long-term benefits. For example, inventory systems can track real-time demand, preventing excess or shortages. Additionally, Artificial Intelligence systems can analyze data to customize meals based on customer preferences.
By applying these strategies, corporate catering services can minimize unnecessary costs while providing high-quality meals to clients in an expanding global market.