During the months of March through April, a Frosty treat will provide a cool benefit for cancer research at the Translational Genomics Research Institute (TGen).
Wendy’s restaurants in Phoenix are selling five free Jr. Frosty coupons for a $1 donation, while supplies last. All of the proceeds benefit TGen and its efforts towards earlier diagnostics and smarter treatments for cancer patients.
Jr. Frosty coupons will be sold at 139 participating Wendy’s locations in: Arizona; southern and western Colorado; Rapid City, S.D.; and select locations in Michigan, Ohio and Indiana. For a full list of participating restaurants, please visit: www.helptgen.org/Wendys.
The Arizona Wendy’s family has faced their own battles with cancer, including Rick Holland, an Arizona Wendy’s franchisee who established the Bernice E. Holland Foundation in 1999 in memory of his mother after losing her to cancer.
“Although awareness is on the rise, we must make greater strides in funding the research that will lead to a cure,” Holland said. The promotion is hosted by Phoenix Wendy’s restaurants, in partnership with the Bernice E. Holland Foundation.
In the past decade, Wendy’s has contributed more than $1 million to cancer research. In 2016, Wendy’s franchisees have set a goal of raising $150,000 to further benefit TGen through this Jr. Frosty promotion. In addition, the annual Bernice E. Holland Golf Tournament and Auction, planned June 12-13 at the Country Club of Colorado in Colorado Springs, has set a goal of raising $100,000 for TGen research.
“We couldn’t be more pleased with the results of our partnership with Wendy’s. This latest promotion supports our cancer research efforts and provides Wendy’s with the opportunity to showcase their focus on giving back to the communities they serve,” said TGen Foundation President Michael Bassoff.
