More than 50% say politics drives them to boycott brands
In this day and age, when a company strays away from its core values or fails to meet basic consumer expectations, they are immediately put under the spotlight. Facilitated by…

In this day and age, when a company strays away from its core values or fails to meet basic consumer expectations, they are immediately put under the spotlight. Facilitated by…
Chelsea Peitz says one of her roles at Fidelity National Title Agency is to help successful real estate professionals use social media to build a memorable brand and boost their…
One of the core values Alexi Venneri implemented when she co-founded Digital Air Strike was, “Whatever it takes.” “We do that for our clients, but also for our staff,” Venneri…
Social Media Day, created by Mashable.com eight years ago and celebrated on June 30 annually, is honored for the seventh year in downtown Phoenix. The event is split into an all-day and evening event starting at the Galvanize Phoenix…
As a small business owner, you may not have the resources to hire a Social Media Coordinator, nor the time to handle those responsibilities yourself. However, social media is definitely…
It takes dedicated investment to an organization’s social media platforms or tools to determine what’s next and what’s not worth your time. The worst social media and marketing mistake a…
Most businesses understandably assume that they own their social media accounts. Why wouldn’t they? The accounts are generally listed in the business’ name, contain content approved by the business, and…
Northern Arizona University has placed itself at the top of the mountain when it comes to social media engagement. The state university was ranked No. 1 by Rival IQ and Up&Up in what…
The biggest digital marketing trend for 2016 is a Facebook advertising strategy that has been known to make a business’ campaign work 10 times better. To start, a lot of…
The best way to become a social influencer? Don’t try to be one. That’s the advice of official “Pinfluencer” Alex Evjen, a Chandler resident known for her fashion blog, Ave…
Parents can now hold peace of mind in the palm of their hand. Raadr, Inc., a social media monitoring service based in Phoenix, announced it is available in app form.…
Scottsdale-based social media and digital engagement company, Digital Air Strike, topped the list on Phoenix Business Journal’s annual Book of Lists for Social Media Marketing Firms. This was the second time…