Phoenix Fashion Week kicks off its 2013 series of events this month by teaming up with the Musical Instrument Museum (MIM) for the fourth-annual MIM Rocks Fashion spring showcase on Friday, March 29. Presented by Scottsdale-based Focal Point Salon, MIM Rocks Fashion serves as a music-themed tribute to top stylists from Phoenix to Tucson and showcases on-trend spring fashions from a talented lineup of designers and boutiques.

MIkel Florman Coleccion (54)“Phoenix Fashion Week is thrilled to host its fourth installment of MIM Rocks Fashion,” said Brian Hill, executive director for Phoenix Fashion Week. “Music inspires fashion in so many ways and MIM Rocks Fashion showcases what’s hot in fashion and in music right now.”

Starting at 7:00 p.m. on Friday, guests at MIM will be treated to a meet and greet mixer, trendy spring fashions and classic designer styles. The interactive fashion show will be featured along with entertainment by a special musical guest, followed by an after party. A portion of the event proceeds will benefit the M.U.S.I.C. Foundation of Arizona, a 501 (c)(3) non-profit organization supporting music and youth programs in Arizona.

Special guest Bri Seeley, PHXFW 2012 Designer of the Year will be on hand from Seattle to launch her spring 2013 Escape collection for MIM Rocks Fashion before its April debut on

Photo by Trudgephoto Photography

Photo by Trudgephoto Photography

“After winning the Designer of the Year title, the winning package continues to give me amazing opportunities to showcase my collections,” Seeley said.

The other top brands are: Clothes Minded, ENVY by Khanh, Divaz Boutique and Amir’s La Voûte. Each will be showcasing fourteen runway looks conceived by notable Arizona based stylists set to the sounds of internationally-renowned DJ Q and performances by the night’s special musical guest.

Tickets are available to the public and can be purchased online at

Where: Musical Instrument Museum (Main Courtyard) 4725 East Mayo Blvd., Phoenix, AZ 85050

How much: $30 for general admission and $100 for front row VIP. All tickets include access to official after party.

When: Friday, March 29th

  • Doors open, 7:00 p.m. – Fashionable “swag bags” to the first 100 guests
  • Meet the designers, stylists, media and attendees, 7:00 p.m. – 8:00 p.m.
  • Fashion show, 8:30p.m.
  • After party, 9:30 p.m.