How to grow your business’ online presence

Above: Photo courtesy of Unsplash Business News | 1 Jul |

We live in a world now in which a lot of shopping and business is done online. If you’re a small business owner, you need to be online to stay ahead of competitors.

It was reported that 70 to 80% of people will look up a business online before visiting or making a purchase. If you don’t have a quality website or many resources on the web, it can hurt your business.

Don’t know where to start? Don’t worry; we’re going to go over some tips on how to build your online presence.

SEO Based Website

If you have a business website, but don’t get many clicks, it could be because your website isn’t search engine friendly. What does this mean? Search engines, like Google, use factors in websites to determine if it’s what the researcher is looking for. It uses keywords, domain names, internal links, and more.

If you want more people to view your website, add these features so you’ll be higher up on search results. When you’re not that internet savvy, this can seem like a lot of work, but you can invest in a company to do it for you.

There are businesses online that drive website growth, convert more customers, and fill your sales quota, state those at Guerrilla SEO services.

Photo courtesy of Unsplash

Create a Social Media Page

There are a reported 3.8 billion active social media users around the world in 2020. Social media pages are the best way to interact with customers because so many of them are active on these sites.

Social media can build brand awareness and boost sales. You can promote new items, sales, and what you have to offer to social media users. Having a page that highlights your story or your personal stories from customers will create authenticity.

Having a quality social page can be more beneficial than a website these days. Make sure finding information about your business on your pages is easy for customers.

Photo courtesy of Unsplash

Write a Blog

Writing content that’s relevant to your company can increase your sales. You can link it to your website, and it will boost your SEO because there are more keywords. Blogging can help build trust with your customers because it shows that you’re passionate about your work.

You can break down how to use your products, helpful tips, or even just about yourself and your brand. It’s a great way to generate more clicks and give you a side project when business is slow.

If your blog has quality content, your customers can share it, which will create more visibility online. Attach it to your social media accounts and website.

The Bottom Line

With so many people online daily, having an internet presence is essential for building a business. So many consumers look on the world wide web for companies and products before driving around.

To help your online presence, you need to have an SEO based website to increase traffic, create social media pages, and write a blog about information related to your business. Once you do all of these, you’ll likely see a boost in business.

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