Everyone loves a booming economy — it means strong business growth, which is always a good thing. But this time around, we are seeing an interesting new trend: Companies developing…
Did you know there are about 440,000 law firms in the United States? The industry has been growing 2.3 percent annually since 2014, and it’s forecast to generate $330 billion…
The Public Relations Society of America (PRSA) Phoenix chapter presented 52 awards during its annual Copper Anvil Awards, a program that recognizes outstanding public relations tactics and campaigns, reflecting the…
Your reputation is one of the most important things you have when it comes to customer relationships. A bad reputation can cost you clients and, ultimately, your entire business. It’s…
The American Advertising Federation (AAF) Phoenix Chapter today announced a new Board of Directors for the 2019/2020 year. Led by Amy Packard Berry of DigitalWire360, and featuring names from area…
Have you ever noticed that false rumors seem to spread way more quickly than true ones? Three scholars from MIT did, and they conducted a study that proves it. After looking…
What if I told you that you could send ads to customers in the direct vicinity of your store? What’s more, what if I told you that those customers actually…
There are many who would tell you that the use of search engine optimization is not nearly as viable as it was decades ago. Whereas before, search engine optimization was…
Lead generation is one of the most cost-effective marketing methods out there, bringing in leads and better profit and sales ratios than other methods may when used alone. Whether you’re…
These days, just about every business has an online presence. Even businesses that primarily operate offline will have a website in order to drive foot traffic and keep pace with…
Serendipit Consulting, a full-service marketing and communications agency, announced today a nationwide search for one lucky pooch to receive an entire brand identity created by the agency in an effort…
There’s no denying that Instagram has taken over the world of digital marketing. From promoted posts to video ads posts that find their way into your feed, influencer marketing is…
