Multicultural marketing plan can boost bottom line
Mark Suarez spent a decade doing marketing work for companies like McDonald’s, AAA. Rubio’s Fresh Mexican Grill and the Arizona Office of Tourism. While the 35-year-old worked on both general…
Mark Suarez spent a decade doing marketing work for companies like McDonald’s, AAA. Rubio’s Fresh Mexican Grill and the Arizona Office of Tourism. While the 35-year-old worked on both general…
Magellan Health, Inc. announced that it has received 16 awards from the Association of Marketing and Communication Professionals (AMCP), Web Marketing Association, Health Information Resource Center (HIRC), and American Graphic…
GoDaddy, the world’s largest technology provider dedicated to small businesses, has signed its four-legged Super Bowl star for this week’s commercial shoot with Danica Patrick. He’s cute and cuddly. He’s…
Excellence Headquarters, the management company for The CORE Institute, announced the promotion of Allison Vasconcellos to Vice President of Marketing, Branding and Communications. “Allison’s talent and leadership contributions to The…
Phoenix-based LaneTerralever is the recipient of the 2014 Interactive Media Awards (IMA) Best in Class for its All In website design and development. IMA is a competition designed to elevate…
For the past seventy years, business branding has been largely guided by principles developed in the 1950s and 1960s, when there were only three television networks, messaging through advertising was…
Fingerpaint, a strategic marketing agency headquartered in Saratoga Springs, today announced the acquisition of Phoenix-based Olson Communications, a 13-year-old firm known for its work in the film, entertainment, real estate…
Online video marketing has become a staple, with 81 percent of companies producing video content for their websites and 69 percent producing it for social media, according to the 2014…
Carrie Martz was named a Finalist in the Woman of the Year: Marketing, Advertising and Public Relations category in the 11th annual Stevie® Awards for Women in Business, and will…
The Arizona Lottery announced today a new logo, refreshing the 33-year-old brand with a redesigned logo and new look aimed to excite players now and in the future. The new…
Urias Communications, a full service multicultural advertising and public relations agency was named Hispanic agency of record for the Arizona Super Bowl Host Committee. Urias Communications will be responsible for…
When Beyoncé released her self-titled album late last year, she didn’t go through any of the traditional promotional means, which she called boring. Instead, she simply posted a video featuring…