Boe Bergeson is a managing partner and developer at RJM Construction, but in his spare time he owns and operates C2 Tactical gun range in Tempe. Bergeson said the gun range is a great way to stay connected to the community in the East Valley and helps support the gun community. Bergeson’s gun range also came with the idea for the phone app “Zombies in Phoenix.” C2 Tactical offers several zombie packages for a unique twist on the gun range experience, and the app offers consumers the ability to simulate those experiences. In addition to real estate and shooting, Bergeson’s adventurous interests include skiing, scuba diving and fly fishing.
What did you think you’d be when you grew up?
I had a pretty active imagination as a kid and still do. That said, when I do grow up I will let you know. In my younger years, I always had an interest in development/construction and always wanted to own my own business. I feel fortunate that I have the ability to do both at this stage in my life with RJM and C2 Tactical.
What is the best business advice you’ve been given?
There is an opportunity in every situation and every business dealing. The key is to find it. Try to see that opportunity. Don’t dwell on the problems. Find solutions, look to capitalize on that opportunity for you and your business, partners and project team(s).
What made you want to get involved with C2 Tactical?
I knew from our ownership and involvement in Caswells (shooting range) in Mesa that the East Valley was ready for new indoor shooting experience. I wanted to take all the great things we do and are able to do well at Caswells and add in the elements that we could not offer — such as corporate events, parties and the simulator experience — and package that into a new facility in a great location. To date, the response we receive from our customers has been great.
Why are you passionate about C2 Tactical?
It’s a great business that creates opportunity for people from all walks of life. I enjoy the development side of what we do, and I have fantastic business partners, great managers and employees that execute our mission within the business operations. It’s exciting to create a new facility the supports an industry and way of life that we are passionate about while creating jobs for people and a great experience for firearm enthusiasts (new and old, male and female).
Tell us about the phone app inspired by C2 Tactical.
The inspiration for the new game app comes from a few unique features and things we are doing at C2:
• One of the great things about C2 Tactical is its fun nature, culture and commitment to being a friendly family environment. We wanted to continue that trend in a very real and active environment on individuals’ phones. Our ability to take our brand to an app for phones and tablets lets folks enjoy a fun extension of C2 Tactical during their day when they cannot be at the range.
• We also wanted to be able to tie some of our in-store offerings into a game application that keeps our current and future customers excited about their next trip to C2 to enjoy the indoor shooting experience (out on the range with a zombie package or in the simulator with a zombie scenario).
• We also like the ability of our game app users to be able to play online, accumulate points and redeem those points for in-store value on real goods and services. We’re excited to be able to reward our customers for their time investment they have spent with us online.