Richard L. Boals Archives

CEO Series: Richard L. Boals, Blue Cross Blue Shield of Arizona

Rich Boals, president and CEO of BCBSAZ.

Richard L. Boals President and CEO Blue Cross Blue Shield of Arizona What qualities does and effective CEO need to have? You have to be able to create a vision that your team can follow. You have to be very flexible. You have to be sincere and honest and you have to care about your… Read More →

CEO Series: Richard L. Boals

Rich Boals, president and CEO of BCBSAZ.

Richard L. Boals President and CEO Blue Cross Blue Shield of Arizona What qualities does and effective CEO need to have? You have to be able to create a vision that your team can follow. You have to be very flexible. You have to be sincere and honest and you have to care about your… Read More →

BCBSAZ, CPLC educate Arizonans about healthcare reform

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Blue Cross Blue Shield of Arizona (BCBSAZ) and Chicanos Por la Causa, Inc. (CPLC) announced a joint effort  to help educate Arizonans about the healthcare reform law. Together the organizations aim to reach those who likely haven’t had insurance in the past and may not understand how the law will benefit them. With a combined… Read More →